Founder & Creator
Broderick
Hunter
Model · Actor · Entrepreneur
2011
Career begins
15+
Years in the modeling & entertainment industry
2017
Sell Your Look founded — teaching what the industry won’t
4+
Markets represented — LA, New York, Miami, Milan
Origins
From the basketball court to the runway
Broderick Hunter Jr. grew up in Fontana, California, the son of a Nigerian mother and an African American father. Basketball was his world — he played for 15 years, earned All-American status, and secured a scholarship to the University of Central Florida. Then an injury changed everything.
Back home and rerouting, Broderick relocated to Miami on a whim. In 2011, photographer Tyren Redd discovered him through Facebook photos.
Skeptical at first, Broderick agreed to a shoot — and something clicked. What started as a single photoshoot became a career that would take him to runways in Milan, editorial shoots in Paris, and campaigns around the world.
The Industry
Breaking barriers in fashion
Broderick’s rise wasn’t without friction. As a dark-skinned Black man in an industry that often relegated Black models to token appearances, he faced agencies that turned him away and castings where he was the only face that looked like his. He’s spoken openly about colorism in fashion — not to be bitter, but to be honest about what aspiring models actually walk into.
Despite those barriers, he built a career that speaks for itself — the face of Ralph Lauren and Philipp Plein campaigns, features in Vogue Paris, Italian GQ, Cosmopolitan, Maxim, Essence, and Fantastic Man, and covers across multiple international publications. Named one of Harper’s Bazaar’s Top 16 Models to Follow and BuzzFeed’s Top Male Models, Broderick became one of the most recognizable male models of his generation.
Acting
From the runway to the screen
In 2017, Broderick made his acting debut with a guest star role on HBO’s Insecure, created by and starring Issa Rae — one of the names he cites as a personal inspiration. From there he moved into network television, with appearances on sitcoms on FOX and NBC, and lead roles in independent films including B-Boy Blues and Influence. His transition from model to actor wasn’t accidental — it was a deliberate expansion of a creative identity that was always bigger than any single lane.
The Mission
Why he built Sell Your Look
In 2017 — the same year he broke into acting — Broderick founded Sell Your Look. The question driving it was simple: what would it have been worth to know, on day one, what he had to learn the hard way? Sell Your Look is the answer. It’s a masterclass built on real industry experience — covering everything from how to get discovered and pitch agencies, to looksmaxxing, self-branding, photography, and the mindset required to sustain a career in a competitive, often unforgiving industry.
Case Studies
Breaking barriers in media
A curated selection of campaigns and collaborations highlighting Mr. Broderick’s presence across fashion, media, and contemporary culture.
w/ Nia (2026)
Harper’s Bazaar (2022)
Ole Henriksen Skincare (2021)
WWD (2018)
BuzzFeed (2016)
“When people come to Sell Your Look, they're going to unlock gifts they've naturally possessed since the time they were born.”
— Broderick Hunter
“Love and know who you are before you even think about going into somebody's room.”
— Broderick Hunter